Product Designer &Imagineer
I dream up products, worlds and characters, then make them real, fast, with AI in every step. Freelance, from Antwerp, Belgium.
15 years, 200+ apps and a lot of complicated things made simple: investing apps for 10+ banks worldwide, and now for kids as well. Digital products for Loop Earplugs’ 14M+ customers globally and 4411’s 4.5M customers in Belgium. Today I bring that craft to founders and teams, one idea at a time.

Case files
All work- 01Young Early StartersThe platform for young investors8+year-olds investing
- 02Loop EarplugsDigital design at Belgium’s top scale-up14M+customers
- 034411Belgium’s most-used parking app4.5Musers
- 04InvestSuiteInvesting apps for 10+ global banks10+banks
- 05icapps200+ apps and a team that grew from 1 to 8200+apps
Brands I’ve designed for
- Tomorrowland
- Philips Hue
- KLM
- KBC Bolero
- Telenet
- Proximus
- Bridgestone
- Luminus
- Keytrade
- Tokheim
- Van In
- Studio 100
- Loop Earplugs
- 4411
- InvestSuite
- Young Early Starters
The Imagineering
mindset
Disney calls them Imagineers: the people who turn wild ideas into worlds you can actually walk into. Imagination plus engineering.
That is how I work. A designer who dreams like an artist and builds like an engineer, with AI as the power tool. I dream it up in the morning and you can click through it in the afternoon.
Dream wide
Every project starts as a world, not a wireframe. With AI I can explore dozens of directions in the time it used to take to sketch one, and keep only the ones that make people feel something.
Build it for real
Ideas become clickable, testable prototypes in hours. Real flows, real content, real feedback, long before anyone plans a sprint.
Experiment daily
I try new models and tools every single day, so I know what works, where it breaks and how to art-direct it. My design workflow is AI-powered from first idea to final pixel.


Worlds and characters for Young Early Starters, made with an AI-powered workflow and art-directed by hand.
Available for freelanceProduct design, art direction and AI prototyping. Tell me about your idea.






